Our Story

Our Story

Pankaj Bajaj Felicitation

Our CEO, Pankaj Bajaj, Honoured by Haryana Government 

for Transforming Automotive Lending.

Our CEO, Pankaj Bajaj, was invited for a one-on-one meeting and personally felicitated by Haryana Cabinet Minister Shri Rao Narbir Singh for his efforts in transforming vehicle lending in underserved markets.

ReFinServ feels truly honoured by this recognition and the support shown by the Haryana government. Moments like these make us proud of the vision and leadership that drive our journey toward inclusive financial access for Bharat.

Press Conference

ReFinServ Hosts First-Ever Press Conference in Chandigarh

In a proud milestone for our journey, ReFinServ hosted its first-ever press conference in Chandigarh, reinforcing our commitment to making vehicle ownership accessible across Bharat.

The event saw our leadership share insights on bridging the financing gap in Tier 2, Tier 3, and rural markets through tech-enabled, customer–first solutions. From simplifying loan access to empowering local channel partners, we highlighted our mission of building a transparent and inclusive auto finance ecosystem.

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Building Lending Marketplace for Bharat

At ReFinServ, we are dedicated to empowering Bharat by making vehicle loans accessible in every corner of semi-urban and rural India. We enable lenders to expand their reach and help channel partners efficiently serve more customers, all while providing customers with multiple, transparent, and affordable vehicle loan options.

Team:
We bring diverse backgrounds and experiences together as a team to create something truly innovative. Our leadership team has a strong track record of building and scaling banks, NBFCs, fintech, and Autotech companies. We’re a passionate group of technologists, lending experts, and customer service enthusiasts, all dedicated to transforming the vehicle loan experience.

Our Values
Our Values

Values - DIL SE - Serving with Heart, Succeeding Together

  • Diversity: We embrace diverse backgrounds and perspectives to foster innovation and creativity in our solutions.
  • Integrity: Trust is essential; We are committed to ethical growth and maintaining transparency.
  • Leadership: Our leaders lead from the front, setting high benchmarks for excellence and inspiring our team to reach new heights.
  • Success: We cultivate a culture of achievement, celebrating milestones and empowering our team to strive for excellence in every endeavour.
  • Empathy: We value our employees by understanding their needs and fostering an inclusive workplace. Through open communication and support, we create an environment where everyone feels valued and encouraged to grow.
Mission & Vision

Mission

At Refinserv, we are dedicated to providing customers with easy access to affordable, transparent, and flexible vehicle loan solutions. We help lenders grow by expanding their reach into untapped markets, ensuring access to reliable, creditworthy borrowers while maintaining the integrity of their lending practices.

Vision

To become India’s most trusted and innovative vehicle financing platform, uniting customers, lenders, and partners to build a robust ecosystem that fosters shared growth, transparency, and accessibility for everyone.